What is the Key to Selling Your Home?

At Great Houston Properties, we understand that selling your home is a significant decision. To ensure a smooth and successful selling experience, we provide a range of comprehensive services tailored to meet your unique needs. Here's what you can expect when you choose to work with us:


• Professional photography, videography, and drone footage when needed
• Valuable staging advice to showcase your property's full potential or virtual staging as appropriate
• Effortless management of all paperwork, inspections, and reports
• Aggressive marketing, re-marketing, and demographic targeting across the entire digital landscape
• Premium advertising on all major home search platforms
• Digital flyers and open house invitations via email, print, and online advertising as applicable
• Comprehensive exposure through social media, direct mail, digital ads, and our large database
• Highly experienced and proactive advice and guidance
• Knowledgeable input on repairs, remodeling, and refreshing with their impact on the selling price


Key to Successful Home Sales

  • Option #1: Set your home's price in alignment with recent sales of similar properties in your vicinity.

    Option #2: Consider pricing your home slightly below comparable properties to incite a bidding war. Lower pricing on a market-value home can ultimately yield higher returns.

    Option #3: Fine-tune your price to coincide with online pricing benchmarks. Once you've determined your home's value, make minor price adjustments to enhance your listing's visibility on platforms like Zillow, catering to buyers within specific price ranges.

    Option #4: Leverage seasonal market dynamics to determine your home's price. Timing plays a crucial role in real estate; homes can sell faster and command higher prices during specific seasons, contingent on the market's seasonality in which you are selling.

    Email or call our office to find out what your home is worth and discover the most effective ways to capture market attention.

  • • Engaging a Realtor opens the door to showcasing your home to a vast online audience of potential buyers, thanks to the MLS. Your property's listing will be promoted on popular platforms like Zillow, Realtor, Trulia, and many more, expanding your reach to a wide pool of prospective buyers.

    • Once your home hits the listings, leveraging social media is crucial to amplify its visibility. Your agent can be a valuable asset in this regard, assisting with disseminating the listing, creating social media content pieces, and arranging for professional photographs and video that will make your property stand out among the rest.

    • Traditional marketing methods are essential components of a comprehensive home marketing plan. These methods include digital flyers, postcards, promotion to our large database, open house events, and attractive signage. They each are important drivers of traffic to online sites where your home is showcased with full details, photos, and video.

    • Once your home is listed, the seller’s role is to ensure the property is always available for buyers to view. Declining a showing limits the opportunities for ready, able, and willing buyers to see the home in person and potentially make an offer. If a showing request is declined, it is unlikely that a potential buyer will seek a second opportunity to view the home.

  • • A well-maintained, aesthetically pleasing home, where potential buyers can envision their future, is primed for a quicker sale compared to a cluttered and outdated space. Sometimes, a fresh coat of paint is all it takes to breathe new life into your home.

    • Don't overlook your garden and front lawn; they serve as the initial impressions for potential buyers. Adding vibrant, colorful flowers near the front door can infuse life into your property, aiding buyers in visualizing it as their future home.

    • Repair any broken or damaged items in your home. These issues will come up on an inspection report and may cost valuable negotiating dollars in a transaction. Identifying those small problem spots and correcting them prior to the sale will save you money.

    • Declutter and pack some household items prior to the sale. Safely store valuables, firearms, and prescriptions before showings begin.

Email our office to request your free PDF tip sheet on preparing your home for sale and professional photography.